Misato voice actress Kotono Mitsuishi narrates ads
promoting the sport
News via AnimeNewsNetwork
The Japan Racing Association
(JRA) began streaming horse-racing commercials with Evangelion on Friday.
Kotono Mitsuishi, the voice of the anime's Misato, narrates the commercials:
JRA has already been promoting the sport this year with
its "SMART! JRA" campaign with the idol group AKB48. A new part of
the campaign, the "JRA Instrumentality Project," will launch on
Saturday with the Evangelion tie-in. The official site will have a
"u:MAGI" section that introduces the basics of horse-racing to
newcomers. The u:MAGI section draws inspiration from the anime's MAGI
supercomputer and uses "Synchro Rate" and other Evangelion keywords
to explain horse-racing terms.
Then, a "EVA-kan Simulator" horse-racing
predicting game will launch on June 24 to celebrate the Takarazuka Kinen race.
Winners will receive original Evangelion goods.
Source: animeanime.jp
News via AnimeNewsNetwork
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